#12 Example of different types of E-commerce

 

Business to Consumer (B2C)

Kumar 2012 article calims that Business to Customer describes activities of business serving end consumers with products and/ or services. Individuals visit an organization’s website before they buy the product. They click on a shopping link which sends them directly to a list of hundreds of the top online merchants. The purchase is made as if they had gone to the merchant directly. The purchase is sent to buyer and the referring organization gets a commission on every sale'. 

The B2C open possibility to organizations manage services with commission rewards that provided by merchants using the system to deliver buyers to the merchants. 

AliExpress

Business to Business (B2B)

'Describes commerce transactions between businesses, such as between a manufacturer and a wholesaler, or between a wholesaler and a retailer. B2B Ecommerce can save or make the company money. B2B is also used in the context of communication and collaboration. Many businesses are now using social media to connect with their consumers (B2C); however, they are now using similar tools within the business so employees can connect with one another'. (Kumar, 2012) 

There are many benefits with B2B, such as Managing inventory effiently, reduce costs with paperworks, organize efficiently custumer demands sending more fast products to the market, also reducing prices. 

Linkedin

Consumer to Consumer (C2C)

As a model of selling products or services custumers to another custumer using through the digital medium. The transactions here are pursued through a platform provided by a third party. Webpages such as Amazon also offer this service. 

According to Jones 'C2C e-commerce is increasingly being utilized by individuals to buy and sell products to and from one another. With this increase in use comes the need for specific studies regarding C2C e-commerce'. 

Facebook Marketplace.

Government to Citizen (G2C)

Fang 2002 article claims that 'E-government is defined as a way for governments to use the most innovative information and communication technologies, particularly web-based Internet applications, to provide citizens and businesses with more convenient access to government information and services, to improve the quality of the services and to provide greater opportunities to participate in democratic institutions and processes'. It's included getting statistics, informations, bills, taxes, refunds, supporting and everything about the government offer to help the population.

The website for the United Kingdom government

Mobile Commerce (M-Commerce)

Accoding to Ahmad 'M-commerce is services or platform offers industry players to their consumer for various commerce activitiesby using mobile devices capacity. In other words, M-Commerce involved the transaction of information, services and goods through mobile devices between merchants and end-user or their customers in wireless communication technology'. 

Are so many examples such as Bank`s applications designed to Mobiles, Supplies app, Foods, Clothes and others. The M-Commerce are constantly changing bringing something new.

References

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Kumar, V. and Raheja, G., 2012. Business to business (b2b) and business to consumer (b2c) management. International Journal of Computers & Technology, 3(3), pp.447-451.

Jones, K. and Leonard, L.N., 2014. Factors influencing buyer's trust in consumer-to-consumer e commmerce. Journal of Computer Information Systems, 54(4), pp.71-79.

Fang, Z., 2002. E-government in digital era: concept, practice, and development. International journal of the Computer, the Internet and management, 10(2), pp.1-22.

Ahmad, Z. and Ibrahim, R., 2017. Mobile commerce (M-commerce) interface design: A review of literature. J. Comput. Eng, 19, pp.66-70.